Category:

Targeting

Finding your target audience in a more private world

How Apple and Google privacy policies and changes to third-party cookies affect your advertising.

Niche Trade Show Didn’t Happen? 3 Ideas to Recapture Leads from Industry Verticals

With loss of spring shows, pipeline for many has been challenged. Here’s what you can do right now to help make up for shortfalls.

3 Questions to Ask About Audience When Buying Media

Keep these important questions about audience in mind when planning your next campaign.

3 Tips to Get the Most Value from Campaign Targeting

Second-guessing your latest targeting approach? Read these three tips to keep your next campaign on track.

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